Kraft

Kraft Foods is a food company, specializing largely in dairy products and condiments for much of its existence. In 2015, it merged with Heinz to form Kraft Heinz Company, but it still exists as its own brand within the company.

Sponsorship/Advertising

• The Muppets appeared on Perry Como's Kraft Music Hall in 1965.

• The original 1986 broadcast of The Christmas Toy was sponsored by Kraft.

• Four collectible Kraft Muppet Babies jelly jars were released in 1989.

• Packaging for Kraft marshmallows in 1990 featured coupons for Muppet Babies videos, to ensure benefits went to UNICEF, and depicted the characters.

• Jim Henson's Creature Shop developed the character Mel for a Kraft MilkBite ad in 2012. Ryan Dillon performed the character which was built by Jim Kroupa with Jason Weber credited as a "Creative Supervisor."^[1]

Sources