

Hennes & Mauritz AB (H&M), is a Swedish multinational retail-clothing company known for its fast-fashion clothing for men, women, teenagers, and children. H&M exists in 53 countries. The company was originally founded by Erling Persson, and its current CEO is Helena Helmersson. The first store was opened on the high street of Västerås, Sweden in 1947. The design team in the company’s Sweden office controls the steps of production, from merchandise planning to establishing specifications, and production is outsourced to approximately 800 factories in Europe and Asia.
Clothing
Sweater dresses
- Modified version of the sweater dress. Lady Gaga had the hood removed and she wore it off-the-shoulder.
Dresses
- Black pleated satin mini dress.
Footwear
Sandals
Accessories
Rings
Earrings
- Yellow gold round earrings.
Collections
"Conscious" Exclusive 2013 Collection
- Custom hand-painted by a-morir.
Fall/Winter 2014 RTW Collection
Collaborations
Maison Martin Margiela x H&M
2012 Collection
Isabel Marant x H&M
Fall 2013 Capsule Collection
Jeff Koons x H&M
2014 Collection
Custom
- Creamy champagne-colored silk satin plunging gown with floor-sweeping split cape and crystal brooch adorning the back of the neck.
Divided by H&M
Divided by H&M is a sub-brand or product line of H&M that targets a younger, trend-conscious audience — typically teens and young adults. It focuses on casual, edgy, and street-style-inspired fashion, often at very affordable prices.
- Iron Maiden vest top.
November 13, 2013
Opening
August 5, 2014
Holiday Season Campaign
Announcement
- Lady Gaga wears a custom dress with digital Asia's printed heads by Natali Germanotta x Perry Meek.
Contest message
- Lady Gaga wears a custom dress by Dolce & Gabbana.
Backstage
Campaign
- Photography by Devin Doyle.
Behind the scenes
- Photography by Soraya Zaman.
Media use
Links
This page uses Creative Commons Licensed content from Wikipedia (view authors). | ![]() |